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Google Analytics is enhanced by Google's related advertising features, such as: Google Display Network impressions, remarketing (displaying content ads based on viewed products), enhanced demographic reporting (reporting of anonymous demographic data).

How to Disable Google Analytics Tracking

If you do not want to provide anonymous Google Analytics data, you can use Google's plugin. Once installed in your browser and activation, data will not be sent further.

Learn more about data processing and usage in Google's terms of service..